NFL International Community Team

Assignment Guidelines: Problem 4: NFL International Community Team
Since 2007, so to promote its brand internationally, the NFL has hosted regular season games at Wembley Stadium in London, culminating in three regular season games being hosted in 2015, known as the International Series. These games have been viewed as a platform to build interest in a London-based franchise.
The competition that the NFL face is fierce. As of the 2015/16 season, there are five London-based clubs in the English Premier League, which is the third highest grossing sports league in the world (after the NFL and Major League Baseball). Soccer is the third most participated sport in the United Kingdom, whereas football participation did not register within the top 50 most participated sports. This spectatorship competition and lack of participation is a problem for the NFL in generating interest in a London-based franchise.
A further problem for the NFL is that they have suffered from some high-profile scandals (e.g., Deflategate, Ray Rice, Adrian Peterson, Aaron Hernandez) that has brought into question the character of NFL players, which transfers to an image problem for the NFL as they seek to expand their brand internationally.
S4D Framework You will work to develop a solution to the problems faced by the NFL as they seek to expand internationally into the London market.
The program should (1) facilitate interest in the NFL and football, and (2) enhance the image of the NFL brand. The audience for your proposal is NFL senior management, who will determine whether the program will be funded. Structure of the report Provide the name of your program and a catchy slogan that is appealing to your target group and positions your program in relation to competing behaviors (i.e., undesirable behaviors).
1) London social problem You should establish a social problem that exists in London (e.g., childhood obesity), provide a clear and referenced definition of the problem, and establish the current or undesirable behavior (e.g., physical inactivity) that your target group (i.e., potential participants on your S4D program) engage in. You should justify your program by establishing the significance of your problem, identifying the extent of your problem (i.e., number who suffer from problem) and the implications of your problem, both to the individual (e.g., increased risk of coronary disease) and to society (e.g., cost to the British taxpayer). You should establish the desired behavior (e.g., physically active) that you want your target group to engage in and the corresponding broader outcome(s) (e.g., healthier society) that your S4D program seeks to achieve. You should also detail any interim impacts (e.g., enhanced self-efficacy) that are required to move your target group towards the desired behavior and achieve the broader outcome(s). You should also establish how your S4D program will contribute to the two problems faced by NFL International. NB: You may need to revisit your interim impacts as your S4D program and program theory develops.

Don't use plagiarized sources. Get Your Custom Essay on
NFL International Community Team
Get an essay WRITTEN FOR YOU, Plagiarism free, and by an EXPERT!
Order Essay
The Homework Market
Order NOW For A 10% Discount!
Pages (550 words)
Approximate price: -

Why Choose Us

Top quality papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional academic writers

We have hired a team of professional writers experienced in academic and business writing. Most of them are native speakers and PhD holders able to take care of any assignment you need help with.

Free revisions

If you feel that we missed something, send the order for a free revision. You will have 10 days to send the order for revision after you receive the final paper. You can either do it on your own after signing in to your personal account or by contacting our support.

On-time delivery

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & confidential

We use several checkers to make sure all papers are plagiarism-free and do not share them with third parties.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

We'll send you the first draft for approval by at
Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.

Essays

Essay Writing Service

You are welcome to choose your academic level and the type of your paper. Our academic experts will gladly help you with essays, case studies, research papers and other assignments.

Admissions

Admission help & business writing

You can be positive that we will be here 24/7 to help you get accepted to the Master’s program at the TOP-universities or help you get a well-paid position.

Reviews

Editing your paper

Our academic writers and editors will help you submit a well-structured and organized paper just on time. We will ensure that your final paper is of the highest quality and absolutely free of mistakes.

Reviews

Editing your paper

Our academic writers and editors will help you submit a well-structured and organized paper just on time. We will ensure that your final paper is of the highest quality and absolutely free of mistakes.