Strategic Planning

For your Final Paper, choose one of the following health care organizations:

Hospital Corporation of America (HCA)
Tenet Health System
Mayo Clinic
Henry Ford Health System
Centers for Disease Control (CDC)
Children’s Miracle Network
Deborah Heart and Lung Center
Medtronic
Veterans Health Administration (VHA)
National Institutes of Health (NIH)
Planned Parenthood
Indian Health Service (IHS)
Health Markets
Conduct an evaluation of the organization based on strategic planning analysis, which includes the strengths and/or weaknesses that are internal to the organization and opportunities and/or threats external to the organization. Your strategic plan analysis must include at least three strengths and three weaknesses that are internal to the organization and at least three opportunities and three threats that are external to the organization. You must utilize at least five valid sources in your analysis. Examples of valid sources include organizational websites, annual reports, personal interviews with organizational leadership, investigative reports, government reports, and conference transcripts. Your Final Paper must address at least five key areas, concepts, and strategies that are outlined in the course text. These include:

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Internal and external assessments
Competitive marketing analysis
Identification of stakeholders
Overview and assessments of services provided
Competencies and resource
Public entities and regulatory requirements
Demographics served
Strategic financial planning
Financial and operational outcomes
Current and future direction of the organization of choice

Writing the Final Paper

The Final Paper:

Must be 8 to 10 double-spaced pages in length, excluding the title and references pages, and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a title page with the following:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must begin with an introductory paragraph that has a succinct thesis statement.
Must address the topic of the paper with critical thought.
Must end with a conclusion that reaffirms your thesis.
Must use at least five scholarly sources, including a minimum of two from the Ashford University Library.
Must document all sources in APA style as outlined in the Ashford Writing Center.
Must include a separate reference page that is formatted according to APA style as outlined in the Ashford Writing Center.

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