Business strategy and competitive advantage.

Case Discussion

Some companies succeed through diversification. Another strategy is to focus on a single core competency. Companies such as Google focus on doing one thing and doing it well.

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Based on your reading and analysis of the Google Inc. case study, identify the two most important principles and concepts from this week’s reading that are relevant to issues in the case study. Argue why these concepts are relevant, and how the application of these concepts could affect the future strategy of Google Inc.

Post a response to the above by Day 5. Before posting, please review the “Discussion posting guidelines” under Course Assignments in the Syllabus.

Be sure to support your work with specific citations from this week’s Learning Resources and any additional sources.

Read a selection of your colleagues’ postings.

Respond by Day 7 to two or more of your colleagues’ postings in one or more of the following ways:

• Ask a probing question.
• Share an insight from having read your colleague’s posting.
• Offer and support an opinion.
• Validate an idea with your own experience.
• Make a suggestion.
• Expand on your colleague’s posting.

Return to this Discussion in a few days to read the responses to your initial posting. Note what you have learned and/or any insights you have gained as a result of the comments your colleagues made.

 

 

Click on the Reply button below to post your response.

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