Buyers Needs Article Reviews and Memo

Memo-
I have provided 8 sources you could use to answer the questions for this memo… (Note there are 10 uploads but the last 2 are for the article reviews!!!)
then write a memo and address the buyer decision process in memo form, double spaced.
Buyers can be divided in to four categories – consumer, firms, institutional, or governmental. Choose a product and a category for your report.
What is the needs gap?
What are the characteristics & quantity of need?
Who might be the sources for fulfilling the need?
What are the procedures for evaluating suppliers and products?
What might be the details of the purchase decision?
How will the buyer assess/evaluate the formation of satisfaction?
In this type of project, the questions are presented to stimulate thinking. You should not be blatantly posting questions and your response. You are developing a report where you will be weaving the questions and answers into to your writing, or going your own way to properly develop the argument. Of course, research and proper citation of the research is expected. Learn this more professional approach to business writing.
Let’s also use this assignment to learn to write in the third person.

Article Reviews-
write a brief review of the two articles- “3 forces behind the force of selling” and “Research Says These Are the 5 Essential Elements of a Successful Team”. When developing this type of report, there is an expectation that the review will have three paragraphs. The first is a quick summary of the whole article, the second is about an item or concept chosen for highlight, and the third explains why the item selected seems relevant to Buyers needs
in my opinion, a paragraph has a minimum of five sentences, and a sentence has a minimum of five words. Finally, for this assignment we will use the memo standard with double spacing, and citation page. All aspects of the summary will conform to MLA standards. Business writing is in the third person.

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