Case Study: Amazon
Your analysis of this Case Study must include the following:
Describe the company’s current Value Chain. (minimum of 1 page)
Identify and explain/justify any changes to the Value Chain you think are appropriate. If no changes, explain why not. (minimum of 1 page)
Provide a total of four findings of fact; 1 from the following four functional areas of business: Management, Marketing, Finance or Accounting, and Management Information Systems. Provide a full justification and recommendation for each finding of fact (minimum of 1 page each)
Specific directions: This Case Study should be double-spaced, 12-point font, and not exceed 10 pages. Please ensure you review the Value Chain Analysis from the e-text (pages 127-129) that I’ve attached and address all five primary activities and all five support activities specific to Amazon. You should then use this analysis to present the recommended changes to the value chain in part 2 of this assignment. You do not need to submit the resources, capabilities, and core competencies for this Case Study. Thank You! Christopher
