Choosing from other Emerging Markets

This is the case (I will provide the pdf version once I hire you): https://www.iveycases.com/ProductView.aspx?id=57112

You are required to analyse the situation by defining the Primary Issue, developing Alternative
Solutions, and creating an Implementation Plan that covers the short/medium/long term.

The Case Study must follow the following structure. Marks are assigned per section and omission of a section will result in those marks not being awarded.

● Executive Summary (omission reduces presentation marks)
o One page, using bullet-form where appropriate
o Includes a statement of the Primary Problem
o Lists numerically the alternative solutions developed
o Identifies the recommended solution and provides a brief justification of this
choice

● Primary Problem – 5 marks
o Should be as concise as possible
o Clearly identifies the decision that needs to be made
o Should not be framed as a question
o Will be the basis for action for each Alternative Solution

● Secondary Problems – 5 marks
o Identifies all other (i.e. non-primary) problems that the organization and
personnel are facing

● Implications on the Organization – 5 marks
o Future oriented
o Explains what will happen to the organization if the primary (and secondary)
problem(s) is not partially or fully rectified

● Implications on the Personnel – 5 marks
o Future oriented
o Explains what the impacts will be on the personnel (executives, managers and
other employees) if the primary problem is not partially or fully rectified

● Implications on the Environment – 5 marks
o The Environment includes the natural (or physical) environment as well as the
social environment (people and/or groups of people)

● Alternative Solutions – 50 marks (divided equally over solutions)
o Must look at important success factors for the industry
o All alternatives must be feasible, should be titled and numbered sequentially
o Should be realistic, creative, considerate of costs
o Evaluate in terms of the extent to which the alternative solves the Primary
Problem as identified by the student previously in the assignment
o Each alternative must begin with a short description of what actions the
alternative will include – i.e. what changes will be made to the strategy or
operations, by whom, where and when.
o Must include a bulleted-list of Advantages and Disadvantages (comparison)
associated with the proposed alternative
o Each alternative should be considered in isolation from the other alternatives
o You may consider including the ‘Status Quo’ as an alternative, but only if you
believe that the primary problem is of a highly transient nature (i.e. it is likely to
be resolved without any intervention on the part of the organization) or the
problem cannot be effectively addressed through actions of the organizations

● Recommended Solution – 5 marks
o Will clearly indicate which alternative, or possibly a combination of alternatives, is
being recommended for implementation
o Provides a well-argued justification as to why this alternative, and not another of
your suggested alternative, is the most appropriate

● Implementation – 10 marks
o Separated between the Short Term (now to six months from now), Medium
Term (six months to a year from now), Long Term (over a year from now) and
possible Very Long Term (over 3 years from now)

● Presentation – 10 marks
o Includes issues of formatting, spelling, grammar, etc. Follow APA Referencing.
o Involves the clarity and strength of your arguments