Western culture traditionally has assumed that women naturally are the attractive sex, designed to be looked at, while men are natural voyeurs, made to do the looking. This myth is related to the belief that the male sex drive is more active than the female’s. Both myths are represented in a tradition of European art, which is filled with female nudes but hardly male ones. Just consider how Playboy and Penthouse enjoy subscriptions in the millions, while Playgirl struggles along in the shadows. Consider these bodily ideals and gender specific traits. Explore the prototypes of gender and sexuality displayed in Mad Men, Season One, Episode 9, “Shoot”.
Task:
1. Focus on either the representation of women or men in Mad Men’s episode, “Shoot.”
2. Take detailed notes about character’s costumes, the set design (Draper’s home, the offices and furniture) dialogue, mannerisms, sex roles, male / female interactions, etc.
3. Write an essay that argues a point about Mad Men’s presentation of gender and sexuality.
4. Consider the message the episode reveals about the dynamics between men and women in our culture. Which sex has power? What does the show suggest about patriarchy and femininity?
5. You must provide two textual citations from one of articles, either “Mad Men and the Paradox of the Past” or “Gender Role, Behaviors and Attitudes.” You need TWO academic quotes, but they can be from the same article. You can quote both articles if you want, but follow FOUR STEPS!
Use MLA format and the FOUR STEPS for incorporating academic text:
1. Introduce author, “title”
2. Summarize the article’s main point
3. Quote , MLA style
4. Support quote with specific details from episode
6. YOU MUST ALSO INCLUDE AT LEAST THREE DIALOGUE QUOTES OF CHARACTERS TALKING FROM “SHOOT.”
7. To support your thesis you need to look closely at and reach some conclusions about the way the television show depicts women or men and sexuality. What stereotypes and archetypes do the images reveal? What do the characters and their costumes suggest about male/female dynamics? Consider the differences between the masculine and feminine traits that are valued. What do they reveal about the status of women ? What does the television show reveal about the status of men? Provide vivid descriptive details of the colors, characters, props, costumes, set design, camera angles and shots, behavior, roles, etc. to support your claims about the messages the characters depict about beauty, gender and sexuality. You must also include at least two academic quotes from one of the articles studied in class. Describe specific outfits characters wear; describe offices; describe scenes.
Basic Requirements:
1. Length: four to seven pages double spaced with one inch margins, 12 pt. Font, Typed in MLA format
2. Your essay must have an introduction, which includes a hook; briefly summarizes Mad Men and “Shoot;” states a gender focus (I would suggest organizing essay around either the male or female characters.) Your thesis should be a claim about the gender roles displayed in the era of the show…perhaps something about the blatant sexism of the era or patriarchy or the subordination of women. Create a Map of categories / sections. Example: 1. Duties of men 2. Duties of women and sexism 3. Location and furniture in each man’s office is a sign of his status in the firm 4. Don and Betty’s traditional relationship/Don’s control
3. Your essay should contain a well developed body that provides specific descriptive details of scenes and character actions and behaviors in “Shoot.” Use colorful, precise language that enables the reader to visualize the image, actions and /or behaviors in her head.
4. Include at least two quotes from the articles on gender.
5. You need at least THREE quotes of dialogue between characters
6. Your essay needs a conclusion that reminds your reader of your thesis and sums up the reason it’s important to understand the sexual standards/myths and the cultural messages these images send. You need to remind reader of the four main points you made in the essay and why they are important to understanding the show.
7. Works Cited Page must include: Mad Men, “Shoot”, articles you quoted and any websites you used.
*Punctuation Reminder: Episode: “Shoot” (Quotations) Title: Mad Men (Italics)
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